FOR THE SOCIAL IN YOU

 

A fully integrated marketing campaign designed to create awareness and engagement for this new value-based fitness facility. A new positioning, Fitness for the social in you, highlighting a modern take on fitness, with community being at the forefront. 

 
Canopy found a way to make our value proposition appealing by integrating social currency into our positioning, and creating a campaign that connected strongly with Millennials.
— Director of Marketing, Blink Fitness

METRO CARD - ADVERTISING

BROCHURE