O’Connor Davies Taps Canopy for Brand Development Campaign
Program to include Website Redesign, Advertising,
Marketing and Recruitment Collateral
For 39th largest U.S. Accounting Firm
New York, NY, August 2, 2012 — O’Connor Davies, LLP, a full service Certified Public Accounting and consulting firm, currently ranked as the 39th largest U.S. accounting firm, has appointed Canopy Brand Group, a NYC agency, to develop a campaign to include a new website, corporate ads, specialty practice area ads, marketing collateral for specialty practices and recruitment efforts.
“This is an important time in our 100+ year history,” said Kevin J. Keane, Managing Partner, O’Connor Davies. “We are now focusing on building awareness of the O’Connor Davies name and the unique strengths and practices of the firm. In addition, we are expanding our global reach as an independent member of PKF International’s network of 440 locations in over 125 countries.”
“We are pleased that Canopy Brand Group was selected to create this ambitious program to propel O’Connor Davies to the next level,” added Frank Sampogna, Chairman of Canopy Brand Group. “The goal of this rapidly-growing firm is to break into the top 20 national accounting firms. We have begun development of a multi-faceted business-to-business branding campaign, scheduled to launch in September.”
Canopy Brand Group is a marketing and creative firm dedicated to the principle of customer-driven branding, design and digital solutions. Canopy strives to turn ideas into “ownable moments” for client brands to create immediate and ongoing consumer engagement. Nestled in New York City, Canopy is a cross-channel agency, rich with big brand experience and an entrepreneurial spirit. For more information, visit www.canopybrandgroup.com.
O’Connor Davies, LLP
is a full service Certified Public Accounting and consulting firm that has a long history of serving clients both domestically and internationally and providing specialized professional services of the highest quality. With roots tracing to 1891, seven offices located in New York, New Jersey and Connecticut, and approximately 400 professionals including 70 partners, the Firm provides a complete range of accounting, auditing, tax and management advisory services. According to Accounting Today’s 2012 “Top 100 Firms” list, O’Connor Davies is ranked as number 39 and also recognized the Firm as a “Leader in Audit and Accounting,” a “Pacesetter in Growth” and one of the “Top Firms in the Mid-Atlantic. The Firm is also among the 20 largest accounting firms in the New York Metropolitan area according to Crain’s New York Business and the Westchester and Fairfield County Business Journals. For more information visit www.odpkf.com.
O’Connor Davies is a member of PKF International, a network of legally independent member firms providing accounting and business advisory services in 440 locations in over 125 countries around the world.
For further information, contact Linda Heaney, 914-834-1918, firstname.lastname@example.org.