We’re excited to officially introduce the powerhouse PR team helping drive the next chapter of growth, visibility, and cultural relevance for our partners and brands.

Meet Jennifer Fiorenza, Rachel Vodofsky, and Lauren Freeman — a collective of seasoned PR leaders with decades of experience shaping narratives, building awareness, securing impactful media placements, and creating meaningful brand conversations across beauty, wellness, lifestyle, food & beverage, and beyond.

They are fully immersed in both the B2B and B2C landscapes and bring deep relationships, strategic insight, and hands-on expertise from working with major national brands, emerging disruptors, founders, celebrities, retailers, and media outlets across an ever-evolving communications landscape.

From earned media and thought leadership to influencer partnerships, experiential activations, product launches, and cultural storytelling, the Canopy PR team understands how to connect brands with the right audiences in authentic and impactful ways.

At Canopy, we believe the strongest brands are built through storytelling, culture, innovation, and human connection — and our PR team is a critical extension of that mission.

We’re incredibly excited about what’s ahead and look forward to creating bold, conversation-worthy moments together.

Welcome to the next era of storytelling.