Your cannabis, made smarter.
Working closely with the TrueGreen Global team, we meticulously crafted a brand strategy that aligns with the company's core values, mission, and vision. By gaining deep insights into their target audience and market dynamics, we developed a strategic roadmap to position TrueGreen Global as a leader in cannabis technology solutions, simply put, Your Cannabis, Made Smarter.™
“A strong brand is more than just a logo or a catchy tagline. It encompasses an entire experience that resonates with customers and cultivates trust and loyalty. With this philosophy in mind, Canopy created a brand strategy, name, identity, and a remarkable digital presence for us.””
Naming & Brand Identity Design
Print Advertising
UX Design
Explainer Video
Collateral