From Lab to Lift: Powering ZOR’s Breakout Moment
Canopy partnered with ZOR, a cutting-edge performance supplement brand powered by Shilajit, to bring its bold vision to life. Designed for energy, endurance, and mental clarity, ZOR targets modern high-performers—movement-makers, go-getters, and those who demand more from their daily supplements.
Our team led the full-funnel brand activation, from developing a high-impact social media and content strategy to optimizing the Amazon storefront for visibility and conversion. We also helped craft culturally resonant brand activations that captured ZOR’s unique energy in the supplement space.
The result: a strong foundation for long-term brand growth in the competitive health and wellness category.
“ZOR was born out of a simple but powerful idea—to create clean, potent products that actually work. Canopy has been instrumental in helping us tell that story and scale it fast.
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